Decision details

Dorset Council approval of the Dorset Local Visitor Economy Partnership Destination Management Plan, prepared in collaboration with Dorset’s key visitor economy stakeholders.

(a)           That the Dorset Local Visitor Economy Partnership Destination Management Plan (DLVEPDM) be adopted and

(b)           That additional funding be added to the 2027/2028 budget to meet the aspirations within the plan.

Note: additional funding to meet the aspirations of the Destination Management Plan would be subject to the agreement of Full Council as part of setting the 2027/28 budget.  

(c)           That the local offering be recognised in the wording of the DLVEPDM action plan.

Reason for the decision

The visitor economy affected tourists, businesses, employment opportunities, cultural and heritage assets, transport networks, and infrastructure across Dorset. The Destination Management Plan was developed collaboratively with businesses, stakeholders, and cultural partners to provide a clear strategic framework for the visitor economy. Adoption of the Plan supported the development of a more resilient, sustainable, and competitive visitor economy, delivering benefits to communities, businesses, and visitors across Dorset throughout the year.